DISCIPLINE OVER DISTRACTION HOODIE
718UNLTD
- 80/20 ring-spun cotton/polyester with 100% ring-spun cotton face, 20 singles
- Softstyle Midweight Fleece features a cozy, brushed interior and a 100% ring-spun cotton face
- Classic fit
- Two-piece color matched jersey fabric lined hood
- Dropped shoulder
- Pouch pocket
- 1x1 rib with spandex cuffs and bottom band for enhanced stretch and recovery
Born in the 718 and shaped by the energy of Brooklyn, the Discipline Over Distraction hoodie represents the mindset that built the borough. Early mornings. Late nights. No excuses.
Inspired by the Hustlers of Bushwick, Bed-Stuy, Brownsville, and beyond, this piece reflects the code of those who move with purpose. In a city that never slows down, focus is currency.
Crafted from premium heavyweight fleece with a structured, athletic silhouette, the hoodie delivers both presence and durability. Bold collegiate lettering anchors the message across the chest, while subtle sleeve detailing reinforces its 718 roots.
This is more than a slogan.
It’s a standard.
For the ones building something real.
For the ones who don’t fold under pressure.
For Brooklyn.
718UNLTD — Beyond Limits
